Case Study | Brand Design
THE SOHO HOUSE OF GYMS
Unbreakable Performance
TALE OF LA’S MOST ELITE GYM LIFTED TO NEW HEIGHTS
THE PROJECT
FULL BRAND REFRESH OF THE ONLINE PRESENCE FOR ONE OF THE MOST EXCLUSIVE GYMS IN HOLLYWOOD.
SERVICES
BRAND MANAGEMENT / WEBSITE DESIGN / WEBSITE MANAGEMENT / BRAND COLLATERAL / MARKETING MATERIAL / SOCIAL MEDIA DESIGNS
THE BRAND
Our team designed a clean and welcoming website that brings light to the dedication, training, and expertise of Unbreakable Performance.
The Result
From the Unbreakable Performance team, “We were immediately able to market & sell merchandise online, which, as a gym, is a major source of revenue. Also, we had a formal process on how members could apply to join, which reduced back-channeling confusion and streamlined how we bring on new members.”
“Communication, efficiency, and transparency throughout the process were truly amazing. I felt like the team was a true ally.
We are an elite performance center catering to Professional Athletes, Celebrities, Olympians, and Hollywood Movers & Shakers.
Robyn & Robyn was recommended by a member of the center. Our goal was to sharpen the branding, build a web store to sell online, and funnel inquiries to an online application page.
The team at Robyn & Robyn worked quickly and efficiently to launch our new site within a few weeks. Their understanding of branding and marketing strategies makes them stand out from the competition.
They are able to turn a client’s thoughts & ideas into real, tangible work and provide a guideline on what you can expect out of each change or pivot you make while you are going thru the process.
We had a direct project manager we would work with throughout which really sped up the process.
They designed, developed & implemented a new website which more succinctly promoted our message and what makes us unique. They built a back-end store to sell merchandise. The project began with a few discovery phone calls which lead quickly to a work-up of the project, a timeline, and recommendations on how to best position ourselves against our competition. The functional version was ready very fast, maybe 2 weeks time, then we made a few minor tweaks and were ready to publish!
Very little could be improved honestly. I would recommend them to anyone.”